[Cross-posted at Firedoglake.]
When the NBA Board of Governors
meets tomorrow to vote
— as we know they will — to move the Sonics out of Seattle and on to
Oklahoma City, I’d like to suggest they take another vote alongside it:
Drop the names of the cities where your teams currently reside from the
teams’ names. Adopt the system used by
the Japanese: Just name them after the corporations that own them.
That way you could have teams like the Target Timberwolves and the
Vulcan TrailBlazers and the Cablevision Knicks and, now, the
Chesapeake Rustlers.
At least then it would be more honest. Fans then would know they are
in fact rooting for the company that owns the team, not for their
communities.
As it is, the NBA looks more and more like a bunch of slick-talking
grifters who come to the little burgs and offer to sell them a fine
bronze statue of the town’s founder but instead sell them a cheap thing
made out of pot metal with the face melted off.
And that way, when owners want to pack up and leave, they can just go
ahead and do so, no hard feelings. That’s what this vote is all about,
after all: David Stern wants the owners to be able to move at will,
especially if the local community isn’t all hot and bothered to ante up
hundreds of millions of dollars to upgrade their facilities only so that
they can keep up with insane NBA salaries. And so the owners, being
owners, of course will gladly approve this move.
The communities? Screw them. What have they done for us lately?
Now I’ll admit that I was one of those poor saps who fell for the
NBA’s little grift for many years. Back when I was a kid growing up in
the rural Northwest and you had to choose between California teams and
the rest of the country for teams to root for — regardless of sport —
the arrival of the Sonics in 1967 was a real godsend. Even in remote
Idaho, they were the hometown team. I followed them in boxscores each
day and was ecstatic when Bill Russell finally coached them into the
playoffs in ’74-75; delirious when they nearly won the title in ’78, and
out of my mind when they won it outright in ’79.
Since then, I’ve rooted for them every year, through thick and thin —
mostly a lot of thin. After I moved to Seattle in ’89, I attended as
many games as I could and covered a number of them for the newspapers
where I worked. I was a season ticket holder from 1995 through 2006 and
attended more games than I can count.
I’m a basketball nut – tried hard to play it when I
was young, and gym ratted a lot in my 20s, but I was never any good, and
a knee injury in my early 30s ended my playing career, such as it was.
But I love watching the game. In my mind, basketball players are the
world’s finest athletes; and I loved watching the NBA because it was
home to the world’s finest basketball players.
But most of all, I loved to root for the Sonics because they
represented my community, and I mean the larger community of the
Northwest. They were my hometown team and rooting for them was all about
standing up and taking pride in the place you lived. Sports are kind of
silly entertainments, but they’re also more; much of the larger
cultural value of sports, especially as a kind of secular religion that
everyone could coalesce around, lay in the way they were real
repositories of the hopes and aspirations of their community.
Now over the years, especially as the season tickets mounted, there
was a lot not to like. The gross commercialization at NBA games is just
overwhelming, and you have to learn to shut out the constant bombardment
if you’re there to enjoy the game.
And the officiating: a travesty. It became increasingly clear over
the years that NBA officials were corrupt, but not in the usual way;
they called games badly at times that were convenient most of all for
the NBA, when it wanted certain marketable matchups in the playoffs.
They were also corrupt in that they clearly made calls based on grudges
they held, and their egos became the most dominating force on the court.
The "superstar call" is a staple of modern NBA games. So when
confirmation of the usual kind of corruption as well arrived in the
person of
Tim Donaghy — well, no one was exactly surprised.
But the officials were just symptomatic of the larger problem of the
NBA game generally: team play — which is really where the beauty of the
game emerges — has for years been sublimated to talent. Michael Jordan
in effect ruined the NBA, so that now all that fans root for is that
somehow their team can draft or somehow nab the league’s next great
talent. Defense is an afterthought in the NBA, and the pick-and-roll is
about as team-oriented as you get on offense. The college game — though
its players are inferior — is far superior from the standpoint of the
game itself.
Meanwhile, the salaries for that talent have gone through the roof,
so that perfectly good basketball stadiums like Seattle’s Key Arena no
longer can be profitable in today’s NBA, because revenue demands are so
high that all NBA facilities require high-revenue-stream offerings.
This has all occurred on the watch of David Stern, whose every move
has been about promoting the league’s superstar mentality and
sublimating not just the teams but the communities themselves. NBA teams
are no longer community assets — they’re marketing platforms for
athletic superstars.
Now, there have been a number of team moves previously, but the
history of those moves — from the Lakers’ departure from Minneapolis to
the Grizzlies from Vancouver — has always involved teams that had only
been in their communities for a relatively short length of time, had
always had trouble drawing fans; the majority have taken place in the
era of mass expansion.
The Sonics, in contrast, have been in Seattle for over 40 years.
They’ve never had trouble drawing fans, even in down years. The only
problem we’ve had has been with idiot owners making boneheads moves,
like the time they fired George Karl because he chafed some front-office
types. Or selling the team to con artists from Oklahoma.
But that matters not to the poobahs of the NBA. What matters is
making the wealthy team owners wealthier and wealthier, along with their
players. All that money has to come from somewhere, and if some of the
suckers get tired of being played, well, there are always new ones to be
found.
So of course Stern not only has no compunction about moving the
Sonics to Oklahoma, he’s been content to bash Seattle and warn us that
we’ll never get another team here for years and years.
Nevermind, of course, that the new Sonics’ owners not only
lied outrageously to the community
when they bought the team. Well, it’s true that Clay Bennett put on an
elaborate show to convince folks he had done his best to convince the
politicians to finance a new stadium. Thing was, he wanted to move the
stadium far south to Renton — where hardly anyone in Seattle would
travel to see a Sonics game — near the worst traffic intersection in the
state. And the bill was a mere $500 million, out of which Bennett and
Friends were only, haltingly, willing to commit $100 million. The
taxpayers were to pay the rest. It’s no wonder it died in the
legislature.
But all that time, in turns out, Bennett was assuring his co-owners
that "the game" had only begun, and that they could count on having the
Sonics in Oklahoma City eventually — sooner if not later. Bennett was
also lying through his teeth to Stern, who he was assuring all along
that he was working in good faith to try to keep the team in Seattle.
And it probably tells us everything we need to know about the NBA that
it didn’t bother Stern one iota. What’s a little lying among fellow thieves, after all?
So really, fellas, when you vote today to swap your presence in the
nation’s 14th-largest media market for one in the 49th — we know, you
just can’t help but shoot yourselves in the foot when there’s money to
be made from it — go right on ahead. Because even longtime NBA fans in
Seattle have been given a front-row view of your scam, and we’d probably
just as soon be shut of it.
Sure, I know that in a few years NBA execs will start hinting that
something can be done about getting a team back here. It’s too big a
media market for them not to be in. But that will probably mean ripping
the heart out of some other community, and frankly, having been there,
most of us want nothing to do with that. Overexpansion has already made
the NBA a joke, so please don’t bother us with the idea of putting an
expansion team here.
No, I figure if you move, you’ll be gone for good. And ya know what? Don’t let the door hit ya on the way out.
Now, in the meantime, we will get our little revenge. When you lose
your lawsuit to enable the Sonics to breach their contract with the City
of Seattle two years early, as you almost certainly will, you’ll be
stuck keeping the Sonics here through two more years. And as you may
have already figured out, Seattleites are not so generally stupid as to
give their money to people who intend to abscond with their team. The
seats will be empty (Kevin Durant notwithstanding), and Clay Bennett and
his pals will suffer.
I’m sure there’ll be offers to pay us off to escape those final two
years. I say no way. Make them suffer. And not just out of spite, but
because we really would have nothing to gain from taking their money.
After all, why would Seattle want to have anything to do with the NBA
in the future? Why would we take yet another team in, just to have
them turn around in seven years and begin demanding tax packages to
underwrite their newest state-of-the-art money-sucking devices? Eh?
I’m sure the folks in Oklahoma City will get to see that side of the
NBA soon enough. Indeed, they just voted to pass a tax to pay for an
improvement of their local stadium. Good on’ em. Enjoy it while you can.
In the meantime, I suspect that there will be other cities who wake
up to your grift, fellas. Because there’s a whole city up here willing
to tell everyone all about it. There will be other threats, and other
removals for the insufficiently obsequious.
So just spare us the histrionics and change the way you name your
teams. Name them after the companies you fellow represent. Or maybe you
can even name them after yourselves. After all, hey, the NBA is where
the egos come to play. Just quit conning people into thinking that these
teams represent their communities. Because we know now that that’s just
a scam.